Provided Concept and Color Direction for Black Diamonds’ refreshed offering of Background Skis. Black Diamond briefed in the request for highly-visible, engaging and tech-forward visual langauage.
Black Diamond Skis
Summary
Skills
Concept Direction, Color selection and application
Combining the vast and explored environment of outer-space alongside its saturated, vibrant colors, we connected outer-space with the freedom and boundlessness of the backcountry. Bringing to life a visually compelling color palette. These colors were then paired with a progressive graphic language to bring Black Diamonds backcountry line of skis to life